March 9, 2025 - 16:07

In a significant shift in strategy, Volkswagen has acknowledged that its previous commitment to touchscreen technology in vehicles may have been misguided. The automaker has received considerable feedback from customers expressing frustration with the reliance on touchscreens for vehicle controls. Many drivers found the absence of physical buttons to be inconvenient and distracting, especially while driving.
As a result, Volkswagen is set to reintroduce traditional physical buttons in its upcoming models. This decision reflects a growing trend in the automotive industry, where user experience and driver safety are becoming paramount. The company aims to strike a balance between modern technology and the intuitive feel of tactile controls.
Volkswagen's move is a response to the increasing demand for user-friendly interfaces that allow drivers to operate essential functions without taking their eyes off the road. This change not only highlights the importance of customer feedback in product development but also signals a potential shift in how automakers approach in-car technology moving forward.
January 18, 2026 - 16:42
Big Brands Harness AI to Enhance Customer ExperienceIn a recent report, industry leaders such as Coca-Cola, Nike, and Starbucks are showcasing how artificial intelligence (AI) is transforming customer interactions and operational efficiency. These...
January 16, 2026 - 04:37
Examining the Role of Thermal Resistance in Promising New Solid-State Energy GenerationRecent advancements in thermoelectric technology have sparked significant interest in enhancing energy generation efficiency. Researchers are now focusing on the crucial role of thermal resistance...
January 15, 2026 - 19:11
Insights from Soren Prestemon on the Future of Magnet TechnologyIn a recent audio interview, magnet expert Soren Prestemon shed light on the significant advancements in magnet research at Berkeley Lab. Prestemon, a leading figure in the field, elaborated on the...
January 15, 2026 - 02:58
Airbnb Appoints Ahmad Al-Dahle as New Chief Technology OfficerAirbnb has officially announced the appointment of Ahmad Al-Dahle as its new Chief Technology Officer. This strategic move comes as the company aims to enhance its technological capabilities and...