Atlanta Hawks Forge Strategic Partnership to Revolutionize IT Operations

January 13, 2026 - 21:49

AUSTIN, Texas, January 13, 2026—The Atlanta Hawks have announced a strategic partnership with ManageEngine, a prominent provider of enterprise IT management solutions. This collaboration aims to significantly enhance the team's IT operations and improve the technological infrastructure that supports the renowned State Farm Arena in downtown Atlanta.

By leveraging ManageEngine’s unified platform, the Hawks plan to create a fully integrated ecosystem that emphasizes visibility, automation, and proactive decision-making. This initiative is expected to streamline IT processes, making them more efficient and responsive to the needs of both the organization and its fans.

The partnership is designed not only to boost operational efficiency but also to elevate the overall fan experience at games and events. With advanced IT solutions in place, the Hawks are poised to deliver a more engaging and seamless experience for attendees, ensuring that the venue remains a top destination for sports and entertainment in the region. This strategic move underscores the Hawks' commitment to innovation and excellence in all aspects of their operations.